Thursday, October 19, 2023

2023 NFL Week Six Ratings Report

From Sports Media Watch:
  • Late National (FOX, Philly-Jets lead):  12.8 rating, 26.1 million viewers.  
    • Down 3% ratings, up 3% viewers from last year's Week 6 National.
    • But it is the most-watched window of the season so far.
    • In fact, Jon Lewis (the sole writer on SMW) notes the top three windows all have involved the Jets!  Hmmmmmmmmmmmmmmmmmm....
  • Monday (ESPN, Dallas-Chargers):  10.6, 19.6 million
    • Up over 50% YoY (58% ratings, 63% viewers) -- not sure how much of that is the Cowboys and how much of that is the ABC simulcast due to the actors strike.
    • Best single Monday night game since Week 1.
  • Sunday Night (NBC, Giants-Buffalo):  9.0, 16.7 million
    • Down about 20% in both metrics.
    • Worst-rated and least-watched Sunday nighter of the season.
  • Early Regional (FOX, 49ers-Browns lead):  7.2, 13.9 million
    • Basically even in both metrics.  Down a tick rating, up a couple ticks viewers.
  • Thursday (Amazon, KC-Denver):  6.4 local rating, 13.8 million total viewers.
    • Only the third most-watched Thursday nighter.
  • Sunday Single (CBS, Seattle-Cincinnati lead):  6.8, 13.3 million
    • Down about 20% in both metrics.
    • Easily and not close, the lowest-rated and least-watched singleheader window.
  • London (NFL Network, Baltimore-Tennessee):  2.3, 4.3 million.

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